It's party time, as participants dance in the mud at South Korea's Boryeong Mud Festival.
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You might think playing in mud is a children's game. That's just not so at Boryeong.
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An estimated 2 million people from around the world converge on Boryong City, each of them ready to come clean and leave dirty.
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When the festival began, in 1997, its aim was to promote Boryeong's mineral-rich mud used in skincare and beauty products.
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Most of the Boryeong Mud Festival festivities are held at Daecheon Beach, where it's bikinis galore.
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Boryeong City has less than 100,000 residents, and the nine-day festival pumps an estimated $53 million into the local economy.
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Think beach volleyball is tough? Try slathering yourself in mud for a game at Boryeong.
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The magnitude of the festival is now staggering. An estimated 2 million people come for the nine-day festival, and they play in 200 tons of Boryeong City's mud.
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